Chatime 100 stores in Malaysia & Art Movement Collaboration with MB-BT

Chatime 100 stores in Malaysia + Art Movement collaboration
[Makanlah Buah-buahan Tempatan]

Have you tried out Chatime New Fruits Bubble Tea? If you haven't, go and try out the Honeydew Milk Tea and Pear Fruit Green Tea as they both taste great. Make sure you adjust the sugar level so that it meets your taste kay?

So the other day I went to Publika for Chatime Malaysia event as I saw they did an art collaboration together for Makanlah Buah-Buahan Tempatan (MB-BT) Exhibition '13. Really happy to see this and just wanted to check out artworks by Malaysia's well known artists and designers. It was held from 12-14 July 2013 @ Publika and honestly I don't know about this exhibition until I received the invite for this event.

I hope that in future Chatime Malaysia will do a collaboration for photography arts as well. Perhaps let me travel to Taiwan or other countries to capture precious moments related to love story started with Chatime? That sounds fun =)

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Chatime Malaysia recently celebrated the opening of its latest outlet, solidifying their foothold with 100++ stores in Malaysia. Collectively, Chatime has now achieved 1000 outlets across the globe. Congrats to Bryan and the group for manage to bloom the brand in great development.

Bryan Loo, CEO of Chatime Malaysia with his modern outfit

“Our goal is to bring Chatime to everyone. Malaysians continue to love us, and we will continue to give them the best we have. We target to increase our presence at high traffic areas where more tea-drinkers will have access to our beverages. Chatime Malaysia is committed to ensuring everyone will have nationwide access to a Chatime outlet, so that we will have an opportunity to delight many more Malaysians daily. In line with our goal, we hope to achieve 250 outlets and further diversify our range products and offerings to make Chatime a household name in the next five years,”                                                                                                      said Bryan Loo, CEO of Chatime Malaysia.

Dubbed as the pioneer in creating the modern tea craze among the locals, especially the youth, Chatime tea culture has taken the country by storm, and with strong support from them and its Taiwan principal, the top beverage brand pledges to continuously innovate on its products and brewing methods in order to add varieTEA to Malaysian lives as the most trusted lifestyle tea brand. “We also constantly strive to make each cup of tea a personal experience for our customers. Our brewed tea is localized to suit Malaysian taste, and drinks are also customized according to individual preference,” added Loo.

The Impatient Sister @ Chatime Galleria Puchong

Chatime Malaysia has managed to shift consumer sentiments towards the consumption of lifestyle tea, and is committed to support local art initiatives along with Chatime’s expansion plans in the country. Thus far, the brand has extended its support by featuring local designs on the Chatime Thirstea Card, featuring art performances and talks across selected Chatime Galleria outlets, and supporting youth-run community projects like RockCorps Malaysia charity events. Their latest initiative is the Chatime Friends Programme, a one-of-a-kind initiative in Malaysia to support and promote budding talents involved across all forms and categories of the arts. Award-winning young actress Crystal Lee is the first to be chosen.

Loo further commented: “Chatime now has the opportunity to play a key role in supporting and promoting the talents of the local art community. We resonate well with the art community as we also understand how it was to grow from a small communiTEA to being one of the largest in Malaysia. By providing an avenue to promote their masterpieces at our selected high traffic stores, we aim to help display their talents as far and wide as possible.”

Bryan Loo, Chatime CEO and Driv Loo, MB-BT 2013 @ Makanlah Buah-Buahan Tempatan (MB-BT) Exhibition ’13

Now with 100 outlets, Chatime Malaysia is in a prominent position to do more for the arts with its nationwide reach. Along with this achievement, it will act as the main sponsor for its biggest art collaboration to date: the Makanlah Buah-Buahan Tempatan (MB-BT) Exhibition ’13 – an initiative curated by Little Ideas Everyday (L.I.E) to promote local art and local fruit appreciation in the country. The exhibition features 40 internationally known Malaysian artists and designers, and will be held from 12 – 14 July 2013, 10am – 10pm at Publika, Solaris Dutamas.

Some artworks by Malaysia talented artists

FruiTea Fuel Up! series – four brand new delightful flavours
Pear Juice, Pear Fruit Green Tea, Honeydew Milk Tea, and Honeydew Smootea

In conjunction with its 100 outlets milestone, Chatime will be rolling out several activities. The first is the launch of its FruiTea Fuel Up! series – four brand new delightful flavours, created based on the requests and preferences of fans nationwide: Pear Juice, Pear Fruit Green Tea, Honeydew Milk Tea, and Honeydew Smootea. The new additions are available from 12 July 2013. On the same day, the first 100 Chatime Thirstea members at each of the 100 outlets will receive 100 BPoints on their Thirstea Card. This awarding of 1 million points in total is courtesy of BCard.

Free drink giveaways and lucky draw to win smartphones @ Chatime Roadshow

From 20 July 2013, Chatime will be having a celebratory roadshow at selected outlets, where there will be free drink giveaways to the first 100 customers, and lucky draws for a chance to win smartphones, goodies and merchandise, as well as 100 BPoints, while local CelebriTeas are set to be a part of the roadshow. 

Chatime CEO, sponsors and CelebriTea

Roadshow contributions are sponsored by U Mobile, BCard and ChurpChurp as partners of the 100 outlets celebration. Regular updates will be posted on Chatime Malaysia’s FB page.

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Below are photos taken during the event and the art exhibition, click READ MORE to check them out =D Glad I met Crystal Lee in person as well! She is really cute and funny when you hear she talk.

Full house at the event, not enough place to sit loo

Crystal Lee was doing her homework. Not easy to be a celebrity/actor/student/daughter

Driv Loo, Bryan Loo and Henry Wang (Chatime Taiwan Principle)

Cute artworks featuring Durian, Mata Kucing and Jambu Air fruits

蓝蕉 Blue Banana

Glass fruits

"Little Hairy Red Balls" @ MB-BT 2013

"Little Hairy Red Balls" @ MB-BT 2013

Dennis Lau @ MB-BT 2013

Blogger buddies and PR friend =D

Michael Teoh from TEDxYouthKL
Nice meeting you Michael =)

Andrew Xander

Crystal Lee

Bryan Loo

To be happy or sad? You decide =)

Have a nice day everyone! It's time for dinner. Perhaps a cup of Chatime later? =D

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